Googles chief innovation evangelist frederik pferdt and ideo ceo tim brown recently came together for our creative confidence series to discuss how they foster creativity within their organizations they touched on themes from tims leading for creativity course which frederik recently . Google a great marketplace success has fostered continuous innovation by smartly managing its employees laszlo bock senior vice president of googles people operations talked to me on . Ever wonder what makes the google the holy grail of productivity and creativity theres no magic in the drinking water at the mountain view ca company the tech giant draws from what google . As frederik pferdt head of innovation and creativity programs at google explained the 3200 hectare campus represents these cornerstones and encourages employees to rediscover the child within . The eight pillars of innovation susan wojcicki july 2011 but in a world where the miraculous very quickly becomes common place how can a company especially one as big as google maintain a spirit of innovation year after year nurturing a culture that allows for innovation is the key as weve grown to over 26000 employees in more
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